Whether you’re selling products on Amazon, eBay, Etsy or Shopify, or run your own indie ecommerce store, making your product photography stand out can be a challenging task. But one key principle that is common to all professional product photography is positioning your product against a clean white background.
A white background makes your product photography look consistent, while complying with the industry standard for ecommerce product images. Thankfully, today, apps like Bazaart turn product photography into a simple and painless task. See just how easy it is to remove any background from your product image and replace it with a professional white background!
Step 1: Pick your product photo
Naturally, you want your product photography to make an impact. Well, no worries: Bazaart will make your product photo look as sharp and neat as if it was shot in a lightbox. To make sure you get the best product photo possible, use a clear, high-quality image. Don’t feel bad if you don’t have a professional camera. These days, many ecommerce entrepreneurs do their own diy product photography using smartphone cameras with jaw-dropping results.
To make your product stand out, choose a photo that puts your product front-and-center. Resist the temptation to use product photo props – remember, you’re about to remove the background and additional details won’t make it to the final cut.
Step 2: Product background removal
Got your perfect photo? Great, almost there! Now it’s time to remove the background. If you’ve been selling products for a while, you probably remember that product background removal used to be a common pitfall for ecommerce sellers, requiring hours of painstaking product photo editing. But in today’s fast-paced digital world, no one has the time – or energy – to fiddle with incredibly complicated photo-editing software.
That’s exactly where Bazaart comes in to save the day. With their awesome “Magic Tool” you can remove backgrounds from images in a single tap. Don’t get stressed if your product photo has a very “busy” or “noisy” background. Bazaart can handle and remove any background with surgical precision, without compromising quality or intricate details.
Step 3: Add a white background to the product photo
The big moment has come. Soon you’ll be able to see your product neatly positioned against a professional white background. Simply tap to choose “white” from Bazaart’s menu of background colors and the app will generate a white background for your photo in a split second.
You’ll likely notice that Bazaart offers a wide and exciting palette of background colors. You can take a moment to play with it to see how your product stacks up against light and dark backdrops. But don’t get too distracted from your mission: Stick with a white background to create a professional product photo!
Step 4: Add a shadow to the product photo
One last touch and you’re done. All that’s missing from your photo is some natural shadow, or as we call it, “an instant sales enhancer”. Whatever you do, don’t skip this stage: a natural shadow lets you showcase your products 3-dimensionally, adding context, depth, and a touch of magical realism.
Bazaart’s killer photo shadow effect helps your product pop out of the page – and into people’s shopping carts. It works like charm: tap the object in your photo, select ‘shadow’ in the menu, and watch your product come to life. You can even adjust the shadow exactly as you want, for a more perfect result.
Create the best product photos with Bazaart
Ecommerce is a competitive space but professional product photography gives you an edge that just may make the difference between a lackluster store and an ecommerce powerhouse. With Bazaart as your go-to photo-editing app, you can create amazing product images for ecommerce on scale, while maintaining unstoppable speed and creative power.